关于淘宝主图设计的一些美工和运营技巧，今天给大家说说淘宝主图在前期我们

About some art and operation skills of Taobao main graphic design, today I will tell you about our art design skills of Taobao main graphic in the early stage, as well as the operation skills of the main graphic. Next, we will talk to you about these 2 tips. <br><br>Let me talk about the tips for the art design of Taobao's main picture: <br><br>a. It is the size, the normal and suitable size is 800 * 800 pixels. This image size is just right, which is more conducive to search ranking rules. <br><br>b. is the copy design technique of our main picture. What we need to know is that Taobao is not allowed to add copy in the main picture, which is not conducive to our ranking. But as long as everyone in your industry adds copy, it can be added. Therefore, our artists must test when designing the main graphic copy. The test mentioned here requires that each word of the copy be visible on the Taobao search page. <br><br>c. That is, our products must be prominent in the main picture, that is, let our customers see the product itself first. In this way, we can highlight our talented products to our customers. <br><br>Let's talk about the main picture operation skills and suggestions. Our main picture has 5 pictures. Which one is the first main picture we display. This main picture is very important. It is the picture displayed on the Taobao search page. We plan to prepare 2 to 3 different pictures, which can be used as our first bitmap, but which one to choose as the first bitmap, this will be measured by data. <br><br>Now the more appropriate way to measure the main picture data is our through train. Through trains can choose multiple different main pictures at the same time to promote, so that each main picture will come out with data. Clicks, we use this data to decide which one to choose as our first bitmap. However, if this data is the data of the most recent period, it cannot be just a few days of data. In this case, there will be accidents.

关于淘宝主图设计的一些美工和运营技巧，今天给大家说说淘宝主图在前期我们美工设计技巧，还有就是主图的运营技巧。接下来我们就这2个技巧跟大家说说。<br><br>先说下淘宝主图美工设计的技巧建议：<br><br>a.就是尺寸大小，正常比较合适的大小就是800*800像素比较好。这样的图片大小刚刚好，这样比较利于搜索排名规则。<br><br>b.就是我们主图的文案设计技巧，我们要知道的是主图淘宝是不允许加文案的，这样不利于我们的排名的。但是只要你的这个行业大家都加了文案，那就是可以加文案的。所以我们的美工在设计主图文案的时候一定要测试，这里说的测试，就要文案的每个字在淘宝搜索页面下是可以看得见的才行。<br><br>c.就是我们的产品在这个主图占比一定要突出，就是让我们的客户，首先就可以看到产品本身的那种。这样就可以把我们才产品突出来给我们的客户。<br><br>再说说主图运营的技巧建议，我们的主图做好有5张，哪一张作为我们首位展示的主图，这个主图很重要，就是淘宝搜索页面展示的图片。我们在设计要准备2到3张不同的图片，都可以作为我们的首位图，但是究竟选哪一张作为首位图，这个就要通过数据来测。<br><br>现在比较合适的测主图数据的方式，就是我们的直通车，直通车可以同时选择多张不同的主图来推广，这样每张主图都会出来数据，这个数据关于这个主图的展现量和点击量，我们通过这个数据来决定选哪一张作为我们的首位图。但是这个数据要是最近一段时间的数据，不能只是几天的数据，这样的话会存在偶然性。

About some art and operation skills of Taobao master map design, today I'd like to tell you about our art design skills in the early stage of Taobao master map, as well as the operation skills of the master map. Let's talk about these two skills.<br>Let's talk about the tips and suggestions of Taobao master map art design:<br>a. It's the size. The normal and appropriate size is 800 * 800 pixels. This image size is just right, which is more conducive to search ranking rules.<br>b. It's the copywriting design skill of our main map. We need to know that Taobao is not allowed to add copywriting to the main map, which is not conducive to our ranking. But as long as everyone in your industry has added copywriting, it can do so. Therefore, our artists must test when designing the master drawing copy. The test mentioned here requires that each word of the copy can be seen under the Taobao Search page.<br>c. It is our product that must be prominent in this main diagram, that is, let our customers first see the kind of product itself. In this way, we can highlight our products to our customers.<br>In addition to the tips and suggestions on the operation of the main map, there are five of our main maps. Which one is the first one we show? This main map is very important, that is, the one displayed on the Taobao Search page. We need to prepare two or three different pictures in the design, which can be used as our first picture, but which one should be selected as the first picture will be measured by data.<br>Now, the more appropriate way to measure the master map data is our through train. The through train can select multiple different master maps to promote at the same time, so that each master map will come out with data. This data is about the display and click amount of this master map. We use this data to decide which one to choose as our first map. But if the data of the latest period of time is not just a few days' data, there will be chance.