The difference between creative blocks and traditional blocks is that creative blocks emphasize the integration of art perception into economic carrier, so as to realize the perfect integration of cultural and creative industries and commerce. Cultural and creative industry is essentially a collection of personalized products and services. Originality and innovation of content is the core part of cultural and creative industry, and also the key to realize high added value of products. Therefore, only in the process of development can creative blocks find their own theme, in order to achieve sustainable development.<br>
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