Emotional BiasAn emotional bias is a distortion in cognition and decision-makingdue to emotional factors. Unlike cognitive behavioral biases, findinga solution to emotional biases requires great care because they aretied deeply to personal sentiments. Cognitive errors are generallymore easily corrected than emotional biases, which are ingrained ina person’s emotional psyche. As Warren Buffet notes about investing,“It’s an easy game if you can control your emotions.”