品牌跨度越大，结合点越新颖，越能够吸引消费者的购买欲望。品牌做跨界，打

Brand span, the more novel binding sites, the more able to attract consumers' desire to buy. Do cross-border brand, to create red network products, is to this sense of contrast, attract the eyes of consumers, increase brand exposure, the formation of point spread, a strong sense of presence wave brush.

The larger the brand span, the newer the combination point, the more able to attract consumers' desire to buy. Brand to do cross-border, to create a network red products, is to use this sense of contrast, attract consumers' vision, increase brand exposure, the formation of communication points, a strong brush a wave of existence.

The larger the brand span is, the more novel the combination point is, and the more attractive it is to consumers. The purpose of cross-border brand building and online red products is to attract consumers' eyes, increase brand exposure, form a communication point, and strongly brush a wave of existence through this contrast.