潜意识广告的概念最早产生于1957年，一名市场研究人员James Vi

The concept of subconscious advertising originated in 1957. James Vicary, a market researcher, claimed that when he played the movie "Picnic" at the New Jersey Cinema in the United States, he interspersed the pictures printed with the words "Drinking Coca-Cola" and "Eating Popcorn." Flashed quickly in the movie. It was found that the sales of Coke and Popcorn in theaters increased by 18.1% and 57.5% respectively.

The concept of subliminal advertising first began in 1957, when James Clever, a market researcher, claimed that when he was showing picnic in a New Jersey movie, he interspersed pictures of words such as "drink Coca-Cola" and "eat popcorn" that flashed quickly in the film. It found that sales of Coke and Blast Valley in theaters grew by 18.1% and 57.5%, respectively.

The concept of subconscious advertising originated in 1957. James Vicary, a market researcher, claimed that when he played the movie "picnic" in the New Jersey cinema in the United States, he interspersed the pictures with the words "drink Coca Cola" and "eat popcorn" in the movie and quickly flashed. The results showed that the sales of coke and popcorn increased by 18.1% and 57.5% respectively.