Offline marketing, including traditional network marketing, internal marketing, customer manager system. The traditional network marketing is to conduct face-to-face marketing in the branches of Banks through professional financial product sales staff, which is currently the main commercial bank financial product sales to provide customers with financial product services. Internal marketing means: after the professional training of bank staff and the launch of financial products, financial sales staff will have a clear and comprehensive brand awareness, so as to further establish good corporate brand awareness and promote good product reputation. Customer management system refers to more training of bank account managers, improve their awareness of service and service level management, better serve customers, through customer recognition, so that customers accept their financial products.Online marketing is the sale of financial products through the Internet platform. Through the official website, mobile banking and related apps to handle online banking services and sell financial products. So that customers can choose online banking, in order to buy their own requirements for financial products.