Man's behavior is an external activity dominated by man's heart. The behavior elements of packaging extension function are mainly aimed at the auxiliary behavior of packaging to consumers and merchants in the process of use. Its purpose is to understand the various behaviors of consumers on the basis of the packaging extension function design, in order to meet the consumer's use behavior. For example, design behavior elements that aid sales during product sales, and application behavior that aids consumers during product life cycles. So that the packaging extension function design in the process of use so that consumers feel humane care, experience the interactive feeling of using packaging. For consumers to bring greater convenience and fun.<br>"Packaging" these two words we can take it apart one by one to understand, can be seen as "pack" and "pack" two words is the product packaging and decoration, designer application of materials and technical means of packaging decoration, is to make the product more beautiful, so packaging extension function to comply with the aesthetic principle, for consumers to bring beautiful visual enjoyment.<br>First of all, the visual effect of packaging extension function design is very important, in the design process to fully take into account the packaging color, text, pattern, shape and other factors, design to make accurate positioning of style, follow the aesthetic principle of packaging extension function design. Secondly, in the process of packaging extension function design, we should emphasize the aesthetic of packaging, but also can not ignore the functionality of packaging. Aesthetic principle should be based on practicality, only to ensure the practicality of packaging extension function can better display aesthetics. Lack of practicality to talk about aesthetics, will make the packaging extension function design of the aesthetic sense of meaningless. Third, in the process of design, we should embody the connotation of a culture and the innovation of design. Aesthetics can show the cultural characteristics of the local, native and national. Express emotions and value ideals. Finally, in order to earn greater material wealth, enterprises to design product packaging, in order to obtain economic benefits, promote commodity sales, to meet the aesthetic requirements of packaging extension function design.
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