在医疗条件日益先进和医疗制度日趋完善的今天，公民的素养不断提高，然而医

在医疗条件日益先进和医疗制度日趋完善的今天，公民的素养不断提高，然而医患关系非但没有丝毫的缓解，反而越演越烈，笔者发现，这种现象部分是由于公众对于医生，甚至医疗工作者的职业形象的都认知存在偏差，甚至存在“刻板印象”导致形成偏见。在康德的图示理论系统中,图示是人类认识世界的工具，是知识的框架和结构，是理性与感性的结合，具有一定心理结构的认知表征图式， 图示并不是一成不变的，媒体作为公众认知医生形象的媒介，对于医患关系的报道情感的转变直接影响到公众对于医生形象的构建，在医生的形象的构建过程起着至关重要的作用。这个构建的过程便犹如建构一个新“图示”。

在医疗条件日益先进和医疗制度日趋完善的今天，公民的素养不断提高，然而医患关系非但没有丝毫的缓解，反而越演越烈，笔者发现，这种现象部分是由于公众对于医生，甚至医疗工作者的职业形象的都认知存在偏差，甚至存在“刻板印象”导致形成偏见。 在康德的图示理论系统中,图示是人类认识世界的工具，是知识的框架和结构，是理性与感性的结合，具有一定心理结构的认知表征图式， 图示并不是一成不变的，媒体作为公众认知医生形象的媒介，对于医患关系的报道情感的转变直接影响到公众对于医生形象的构建，在医生的形象的构建过程起着至关重要的作用。 这个构建的过程便犹如建构一个新“图示”。

Today, with the increasingly advanced medical conditions and the increasingly perfect medical system, citizens' literacy is constantly improving. However, the doctor-patient relationship has not been alleviated in the slightest, but has become more and more intense. The author finds that this phenomenon is partly due to the biases in the public's cognition of doctors, even the professional image of medical workers, and even the existence of "stereotype" leading to the formation of bias. In Kant's system of graphic theory, Diagram is a tool for human beings to understand the world, a framework and structure of knowledge, a combination of rationality and sensibility, and a cognitive representation schema with certain psychological structure, As the media for the public to recognize the image of doctors, the transformation of the reporting emotion for the relationship between doctors and patients directly affects the public's construction of the image of doctors, and plays a crucial role in the construction process of the image of doctors. The process of construction is like constructing a new "diagram".<br>