In the mobile Internet era, production management, service interaction and other ways to change qualitatively, about the "user" of all kinds of debris information, anytime and anywhere in the transformation into quantifiable figures, users of every behavior, information and service trajectory are recorded, collected and stored. Big data computing, artificial intelligence and other information processing and analysis technology mature applications, so that customer labeling technology gradually mature, more and more enterprises will be customer labeling technology for market development, customer value mining, customized products, precision marketing and so on. Mobile Internet technology, big data technology and so on drive the transformation of enterprise service model, customer-driven, user experience has become the starting point and foundation of enterprise operations.
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