As we all know, the animation industry, as a sunrise industry, currently brings about 200 billion yuan in annual income to the country. The animation industry itself can drive the economic benefits of related industries several times. With the rapid development of the animation industry in the past two decades, domestic animation exhibitions have also developed rapidly. However, compared with the strong development of the animation industry, the academic community has less research results on animation exhibitions, and the theoretical system has not yet taken shape. As a new industry, the animation exhibition industry is prosperous on the surface, but the research on its economic phenomenon is almost blank. <br>This article will use the theories related to animation exhibitions such as animation culture industry theory and exhibition theory, combined with the current status of domestic animation exhibitions to comb and analyze, discuss the problems of domestic animation exhibitions and Guangzhou animation game carnivals, and countermeasures for the development of the firefly animation exhibition. Research and put forward corresponding optimization schemes, and try to put forward suggestions for innovative development.
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