Digital TransfomnationEngageCustome

Digital Transfomnation

Engage
Customers

Empowe r
Employees

Optimize
Operations

Transfornn
Products

Empower
Employees

Optimize
Operations

Transform
Products

a Personalized offers to customers
using predictive analytics
V Pre stay and trip planners
丁 Mobility and wearables for digital
check in and room service
/ Access to digital newspapers,
magazines and rich multi media
content on a single integrated
platform
V Leverage social media for online
communities , connecting with hotel
staff, providing feedback and earn
loyalty points
/ Artificial Intelligencc for Virtual
Concierge and Reception services
a Virtual Reality Travel Experiences

“ Communication and collaboration
for coordinating operations
丁 Smart devices for alerts and remote
monitoring of activities
“ Near real-time data visualization
for better decision making
“ Improved training methods and
improved support at the point of
need
a Digital marketing with focus on
video marketing and VR

/ Predictive analytics for pricing
optimization and forecasting
V loT based energy management
丁 Wearable tech no logy to facilitate
operations such as room keys and
access to services
“ Digital booking platform with
intelligent capabilities .real time
rates and loyalty management
/ Intelligent operations center for
Remote operations ‘control and
mon itori ng
/ Intelligent building security and
surveilla nee

/ Innovative business models to
compete with peer to peer lodgin
providers like Airbnb to cater to
the millennial traveler