在跨界营销的过程中，不是简单将两个产品联系起来就能实现拓展渠道、共享消

In the process of cross-border marketing, rather than simply linking the two products will be able to achieve expansion of channels, consumers shared goals. But it requires operation of the Internet thinking, overall planning, to break the boundaries, can we truly old brand a strong return.

在跨界营销的过程中，不是简单将两个产品联系起来就能实现拓展渠道、共享消费者的目标。而是需要运营互联网思维，整体策划，打破界限，才能真正做到老品牌强势回归。

In the process of cross-border marketing, we can not simply connect the two products to achieve the goal of expanding channels and sharing consumers. But it needs to operate Internet thinking, overall planning, breaking the boundaries, in order to truly achieve the strong return of old brands.<br>