One of the primary reasons for using qualitative methods is that they are exploratory and useful when little is known about a topic or population being studied, and the researcher seeks to listen to participants and build an understanding of important variables based on their ideas. Qualitative research design, methods, and analyses are thus appropriate to gather in-depth and rich information on the different perspectives of mothers and fathers, as little research exists with respect to the perceived positive and negative forms of paternal support for breastfeeding.