基於cognitive appraisal theory，本研究以51

Based on the cognitive appraisal theory, this study takes 512 Shanghai Disneyland tourists as the research object, discusses and verifies whether the flow experience of tourists is affected by the social service landscape of theme parks such as service personnel, performers, and other tourists, and whether flow experience affects tourists' eWOM and revisit intention. And the mediating role of flow experience between the above antecedents and consequences was tested. This study has certain theoretical and practical significance.

Based on the cognitive applied theory, this study focused on 512 tourists from Shanghai Disneyland to explore and verify whether the flow experience of tourists is influenced by the social service landscape of theme parks such as service personnel, performers, and other tourists, as well as the impact of flow experience on eWOM and visit intention of tourists. And the mediating role of flow experience between the aforementioned ants and sequences was tested. This study has certain theoretical and practical significance.

Based on cognitive appraisal theory, this study takes 512 tourists from Shanghai Disneyland as the research object, and discusses and verifies whether the flow experience of tourists is influenced by the social service landscape of theme parks such as service personnel, performers and other tourists, and the influence of Flow Experience on eWOM and revisit intention of tourists. The mediating role of flow experience between antecedents and consequences is tested. This study has certain theoretical and practical significance.