这些心理需求在购物过程中得到了满足,人的性质也得到了延伸。但是,网上购物无法实现这一内容。例如,网络购物无法实现消费者的个人社会需求,无法通过购物实现自身的支付能力和社会地位,在直接服务过程中不能得到他人的关注和尊重等。因此,许多消费者愿意选择现场购物活动。通常在网上购物的消费者是那些忙于工作或需要直接交货的产品的消费者。然后,电子商务营销必须对客户进行分类。再将分类客户的需求与市场供应结合起来,形成一对一的匹配模式。
These psychological needs have been met during the shopping process, and the nature of people has also been extended. However, online shopping cannot achieve this content. For example, online shopping cannot fulfill consumers' personal social needs, cannot realize their own payment ability and social status through shopping, and cannot receive the attention and respect of others in the process of direct service. Therefore, many consumers are willing to choose on-site shopping activities. Usually consumers who shop online are those who are busy with work or need to deliver products directly. Then, e-commerce marketing must classify customers. Then combine the needs of classified customers with market supply to form a one-to-one matching model.
正在翻译中..
These psychological needs are met in the process of shopping, and the nature of human beings has been extended. However, online shopping does not achieve this content. For example, online shopping can not achieve the personal social needs of consumers, can not achieve their own ability to pay through shopping and social status, in the direct service process can not be other people's attention and respect. As a result, many consumers are willing to choose live shopping. Usually the consumers who shop online are those who are busy with work or need to deliver directly. E-commerce marketing must then classify customers. Then the classification of customer demand and market supply combined to form a one-to-one matching model.
正在翻译中..
These psychological needs have been met in the process of shopping, and the nature of people has also been extended. However, online shopping can not achieve this content. For example, online shopping can not achieve the individual social needs of consumers, can not achieve their own payment ability and social status through shopping, can not get the attention and respect of others in the process of direct service. Therefore, many consumers are willing to choose on-site shopping activities. The consumers who usually shop online are those who are busy with their work or need to deliver products directly. Then, e-commerce marketing must classify customers. Then the demand of classified customers and market supply are combined to form a one-to-one matching mode.
正在翻译中..