伴随着互联网科技日益成熟，逐步成熟的外卖app也成了人们日常生活中不可

伴随着互联网科技日益成熟，逐步成熟的外卖app也成了人们日常生活中不可或缺的应用，人们吃饭的方式发生了巨大的变化，饿了么、美团、百度外卖等大餐饮业的APP 相继出现在市场上，自此，餐饮业的线上营销时代正式到来。然而外卖平台提供的服务换言之其产品，即食品配送服务，具有很强的同质性，比较容易复制。

With the increasing maturity of Internet technology, the gradually mature takeout app has also become an indispensable application in people's daily life. People's way of eating has changed greatly. Hungry, meituan, baidu takeout and other big meal and beverage apps have appeared in the market one after another. Since then, the online marketing era of the catering industry has officially arrived. However, the services provided by the takeout platform, in other words, its products, namely food distribution services, are highly homogeneous and easy to copy.

With the increasing maturity of Internet technology, the gradually mature take-out app has become an indispensable application in people's daily life, and the way people eat has changed greatly. The apps of hungry, Meituan, Baidu take-out and other catering industries have appeared in the market one after another. Since then, the online marketing era of catering industry has officially arrived. However, the service provided by take-out platform means that its products, namely food distribution service, are highly homogeneous and easy to copy.