企业文化作为企业管理理论的一个分支，并逐渐得到国内外学者的认同。据不完

As a branch of business management theory, corporate culture has gradually been recognized by scholars at home and abroad. According to incomplete statistics, there are more than 100 definitions of corporate culture, and some opinions that are currently influential are listed: <BR>1. American scholars John Cot and James Heskett believe that corporate culture refers to various departments in an enterprise. At least those corporate values ​​and business practices shared by the top managers of the company. Corporate culture refers to a common cultural phenomenon shared by various functional departments in a branch or departments located in different geographic environments. <BR>2, Tres • • Deere and Alan Kennedy believes that corporate culture is the values, heroes, custom instrument <BR>type, cultural networks, enterprise environments. <BR>3. William Ouchi believes that corporate culture is "enterprising, defensive, and flexible—that is, <BR>values that determine activities, opinions, and behavior patterns. <BR>4. Corporate culture is a new modern business management theory, and companies must truly enter For the market to find a way of faster development, better efficiency, continuous improvement of overall quality, and coordinated economic development, it is necessary to popularize and deeply understand the construction of corporate culture. <BR>5. Corporate culture has both broad and narrow senses. Broad corporate culture It refers to the material culture and spiritual culture with its own characteristics created by the enterprise; the narrow sense of the corporate culture refers to the integration of the business purpose, values ​​and ethical codes of conduct formed by the enterprise with its own personality. <BR>6. Corporate culture is in the social cultural system An organic and important part of the company, it is the comprehensive reflection and expression of national culture and modern consciousness within the enterprise, and it is formed under the influence of national culture and modern consciousness, and has the characteristics of the enterprise and the behavioral norms generated by group consciousness and consciousness. <BR>7. Corporate culture is the sum of corporate mainstream awareness and mainstream behavior. <BR>Generally speaking, Western understanding of corporate culture focuses more on the conceptual level, while domestic understanding of corporate culture includes concepts, behaviors, and materials, and expectations include corporate management. More content.

Corporate culture, as a branch of enterprise management theory, has gradually been recognized by scholars at home and abroad. According to incomplete statistics, there are more than 100 definitions of corporate culture, and list some of the current important points of view:<BR>1. According to American scholars John Cotter and James Heskett, corporate culture refers to the values and business practices of various departments in an enterprise, or at least those shared by senior executives. Corporate culture refers to the common cultural phenomenon shared by various functional departments of a division or departments located in different geographical environments.<BR>2. Therese Deere and Alan Kennedy believe that corporate culture is a value, a hero, a custom<BR>culture network, enterprise environment.<BR>3, William Daane believes that corporate culture is "aggressive, defensive, flexible one to determine activities, opinions and."<BR>The values of behavior patterns.<BR>4, corporate culture is a new modern enterprise management theory, enterprises to truly enter the market, out of a faster development, better efficiency, the overall quality of continuous improvement, so that the coordinated development of the economy, we must popularize and in-depth understanding of the construction of corporate culture.<BR>5, corporate culture has a broad and narrow understanding. The broad sense of corporate culture refers to the material culture and spiritual culture created by enterprises with their own characteristics; The narrow corporate culture refers to the synthesis of business purposes, values and ethical codes of conduct formed by enterprises with their own personalities.<BR>6. Corporate culture is an organic and important part of the social and cultural system, it is the comprehensive reflection and performance of national culture and modern consciousness within the enterprise, it is formed under the influence of national culture and modern consciousness, and it has the characteristics of enterprise and the behavior norms of group consciousness and consciousness.<BR>7, corporate culture is the enterprise's mainstream consciousness and the sum of the mainstream behavior.<BR>On the whole, the Western understanding of corporate culture is more focused on the conceptual level, the domestic understanding of corporate culture contains ideas, behavior, material and other content, expectations include more content of enterprise management.

As a branch of business management theory, corporate culture has been gradually recognized by scholars at home and abroad. According to incomplete statistics, there are more than 100 definitions of corporate culture<BR>1. American scholars John curt and James Heskett believe that corporate culture refers to the values and business practices shared by all departments of an enterprise, at least the top managers. Corporate culture refers to the common cultural phenomenon of each functional department or department located in different geographical environment in a branch of an enterprise.<BR>2. Tres Deere and Allen Kennedy believe that corporate culture is values, heroes and customs<BR>Culture network, enterprise environment.<BR>3. According to William Daney, corporate culture is "enterprising, defensive and flexible", that is, to determine activities, opinions and activities<BR>The values of behavior patterns.<BR>4. Enterprise culture is a new theory of modern enterprise management. If an enterprise wants to enter the market and find a way of rapid development, good benefit, continuous improvement of overall quality and coordinated economic development, it is necessary to popularize and deeply understand the construction of enterprise culture.<BR>5. There are two kinds of understanding of corporate culture in broad sense and narrow sense. In a broad sense, corporate culture refers to the material culture and spiritual culture created by enterprises with their own characteristics; in a narrow sense, corporate culture refers to the combination of business purposes, values and moral behavior norms formed by enterprises with their own characteristics.<BR>6. Enterprise culture is an important part of social culture system. It is the comprehensive reflection and expression of national culture and modern consciousness in the enterprise. It is formed under the influence of national culture and modern consciousness, and has enterprise characteristics and behavior norms of group consciousness and consciousness.<BR>7. Corporate culture is the sum of the mainstream consciousness and the mainstream behavior of an enterprise.<BR>Generally speaking, the Western understanding of corporate culture focuses more on the concept level, while the domestic understanding of corporate culture includes concept, behavior, material and so on, and the expectation includes more content of enterprise management.<BR>