The construction of highway traffic has an extremely obvious invigorating effect on the resources along the road, and the invigorating effect brought by related tourism and land resources will be more obvious according to the location theory effect. The construction of highway transportation will lead to the transformation of local regional location, and the change of regional relative location will also lead to the fluctuation of land value Generally, land and tourism resources will remain idle for a long time due to their difficulty in matching with other factors before traffic improvement. However, once road traffic construction is carried out, these resources will be integrated into a larger regional space, thus significantly increasing the market value of the originally idle resources, which is particularly important for narrowing the development gap between regions