This article will focus on Suning Tesco's logistics and distribution model. First, get an overview of Suning Tesco's company and use the Porter Five Force model to gain insight into the external environment and internal situation of the business. Secondly, through a comprehensive analysis of the advantages and disadvantages of self-employed logistics and distribution, third-party logistics and distribution, and logistics alliance common distribution model, and then sunning Tesco logistics and distribution status quo and existing problems analysis. Finally, by expounding Suning Yi shopping flow distribution mode, the optimization scheme and safeguard measures are put forward to improve the quality and satisfaction of customer service.
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