This example clearly illustrates th

This example clearly illustrates that there is a vital information flow which comes from studying transactional data 一 the behavior of a marketplace. The consumer in this example absolutely knows the temporary information that he can sell more of the product, information the producer does not have. The producer must look for information outside the marketplace and apply it to the marketplace — a further step. He may or may not come to the conclusion which the consumer has come to. This clearly illustrates that there are two types of information pertinent to a marketplace. The first type of information is derived from outside the market. The vast majority of investors and traders rely on interpretation of this type of economic data. The second is derived from the marketplace activity itself. Few investors and traders rely on it, but the majority of consumers do. The first type of information can be known by everyone. The second is known only by those who have access to transactional data. This example also introduces the fact that whenever there is an unmatched timeframe change among a group in a marketplace, that change will cause a change in price.