As an important part of civil aviation transportation service, cabin service is also one of the most important services for passengers, and the level of cabin service directly affects whether passengers choose the airline next time, so it is very important to strengthen the improvement of cabin service level. In the process of cabin service, it is also enough to provide targeted cabin service in combination with the psychological needs of different passengers, which is also the core content to meet the service needs of different passengers. Therefore, it is very important to strengthen the study of cabin service under the psychological needs of passengers.<br>This paper focuses on the psychological characteristics of civil aviation passengers, the definition of cabin service, content analysis on the basis of the passenger's psychological needs in the cabin service problems to analyze, so as to get the cause of the cabin service problems, and then according to the analysis of these problems and reasons, targeted measures to improve the cabin service under the psychological needs of passengers, so as to promote cabin crew can according to the psychological needs of different passengers, have targeted cabin service to meet the service needs of passengers, enhance passenger satisfaction.<br><br>Keywords: cabin service, passenger psychological needs, promotion strategy
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