In the new retail era, as a retail

In the new retail era, as a retail enterprise, it is necessary to attach great importance to its own and cross-border partners' big data assets and make full use of them, such as social media fan data, supplier data, enterprise operation data and industry data. Enterprises need to gradually integrate, continuously expand, effectively accumulate and structure big data assets, and continuously mine the value of big data assets through data analysis, which will eventually be transformed into user value, enterprise value and social value.