Provincial cigarette marketing platform construction and modern cigarette marketing network construction complement each other, inseparable. The construction of the provincial cigarette marketing platform will inject new energy into the construction of the cigarette marketing network, and the continuous improvement of the construction of the cigarette marketing network will put forward higher requirements for the construction of the provincial cigarette marketing platform. Provincial cigarette marketing platform can rely on physical retail customer information and supporting industrial resources, attract and gather a large number of retail customer resources and service providers to settle in the platform, become a unified window and image of tobacco enterprises, and expand the tobacco market trading space. At the same time, it can help commercial enterprises to realize the daily market management and market service level of informatization, and help retail customers to realize the purchase, sales and storage management, financial management and customer relationship management. The future can also promote the diversification of commercial enterprise profit model.