Offline catch-up online channels: after long-term development, self-heating hot pot in the sales continue to rise significantly at the same time, in the channel, consumer population, marketing methods and other aspects have also made significant changes. Offline channels catch up with online channels. At first, micro-commerce, e-commerce platform and other online channels not only provoked the red beam of self-heating hot pot, occupy a dominant position, but also bear the functions of sales, communication and so on
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