室内广告的有效性：从微观层面来看，广告的影响似乎主要作用于企业和消费者

室内广告的有效性：<br>从微观层面来看，广告的影响似乎主要作用于企业和消费者之间;而从宏观层面来看，它也塑造着我们今天的社会形态。广告的最基本功能就是认识功能。通过广告，能帮助消费者认识和了解各种商品的商标、性能、用途、使用和保养方法、购买地点和购买方法、价格等项内容，从而起到传递信息，沟通产销的作用。好的产品需要广告宣传，广告在传递经济信息方面，是最迅速、最节省、最有效的手段之一。

Effectiveness of indoor advertising:<br>From the micro level, the impact of advertising seems to mainly act between enterprises and consumers; From the macro level, it also shapes our social form today. The most basic function of advertising is cognitive function. Advertising can help consumers understand and understand the trademark, performance, purpose, use and maintenance methods, purchase place, purchase method, price and other contents of various commodities, so as to transmit information and communicate production and marketing. Good products need advertising. Advertising is one of the most rapid, economical and effective means to convey economic information.

Effectiveness of indoor advertising: From the micro level, the influence of advertising seems to be mainly between enterprises and consumers; From the macro level, it also shapes our social form today. The most basic function of advertising is cognitive function. Through advertising, consumers can know and understand the trademarks, performances, uses, usage and maintenance methods, purchase places, purchase methods, prices and other contents of various commodities, thus playing the role of transmitting information and communicating production and sales. Good products need advertising, and advertising is one of the fastest, most economical and most effective means to convey economic information.