With the rise of streaming media and online shopping, some internet celebrities target commodities or brands at their followers and earn a wealth of fortune. However, the goods’ quality is not that trust-worthy and a benchmark for this industry is desperately needed. (42words) Personally, celebrity’s pitching goods at their fans is definitely not a positive trend. Specifically, devoted as their followers are, by no means is their love for their idol manipulated by some profit-driven businessmen, who might neglect the quality of their products and only chase after money. Secondly, being entertainers and public figures, the celebrities’ top priority is to set up a positive role model and to demonstrate the beauty of their character, either by taking up charity work or committing effort to their career, rather than promoting products and reaping personal gains. (92 words) Therefore, the Bureau of E-commerce should launch irregular raids into their manufacturing sites of these e-commodities and ensure their production process is legal and secure. Secondly, an online complaining platform should be set up so that consumers could air their nuisance or dissatisfaction should the products fall short of their idol’s propaganda.(52 words)