Why do women consider their looks so deficient? This chronic insecurity isn't inborn, but created through the interaction of many complex psychological and societal factors, beginning with the dolls we give them as children. Girls grow up playing with dolls proportioned so that, if they were human, they would be seven feet tall and weigh 61 pounds, with tiny thighs and a large upper body. This is an absurd standard to live up to, especially when you consider the size of the doll's waist, a relative measurement physically impossible for a living human to achieve. Contrast this absurd standard with that presented to little boys with their "action figures". Most of the toys that young boys have played with were weird-looking, like the one called Buzz-Off that was part human, part flying insect. This guy was not a looker, but he was still extremely self-confident. You could not imagine him saying to the others, "Is this accessory the right shade of violet for this outfit?"But women grow up thinking they need to look like Barbie dolls or girls on magazine covers, which for most women is impossible. Nonetheless, the multibillion-dollar beauty industry, complete with its own aisle in the grocery store, is devoted to constant warfare on female self-esteem, convincing women that they must buy all the newest moisturizing creams, bronzing powders and appliances that promise to "stimulate and restore" their skin. I once saw an Oprah Show in which supermodel Cindy Crawford dispensed makeup tips to the studio audience. Cindy had all these middle-aged women apply clay masks and other "wrinkle-removing" products to their faces; she stressed how important it was to adhere to the guidelines, like applying products via the tips of their fingers to protect elasticity. All the women dutifully did this, even though it was obvious to any rational observer that, no matter how carefully they applied these products, they would never have Cindy Crawford's face or complexion.