Essential public health service #3 focuses on therole of health education and communicationsfor public health. The revised language reflectslearnings from communication science and nowincludes concepts of risk communication,deployment of cultural and linguisticallyappropriate materials, multi-sector partnershipsfor communication, use of appropriatechannels, and the importance of accuracy,timeliness, and two-way communication. Itfurther emphasizes that efforts be asset-basedand address equity.