This step answers the question, “Where do we want to be?” and looks at the various elements necessary to accomplish that objective. It’s important to obtain relevant information from all the possible stakeholders to ensure a full understanding of what is needed, as well as to ensure buy-in when recommendations are presented. In developing the objective, consider elements such as strategic business goals, department goals and objectives, budget constraints, available resources, and any other factors that impact the situation.These include the right people, skills, systems, and materials necessary to meet the objective.