Abstract: financial analysis is an important part of enterprise management, which can affect the management level and management decision-making to a certain extent. Reasonable financial analysis can promote the effective improvement of enterprise management level, and play an effective supporting role in the evaluation of enterprise strategic plan performance from the theoretical level. Financial analysis points out the direction for enterprise operation and development, and plays an irreplaceable role in enterprise operation and decision-making. This paper introduces the key content of financial analysis and the role of financial analysis in business decision-making, deeply studies the problems existing in the application of financial analysis at present, and puts forward specific methods for further optimization of business management strategies.<BR>
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