The work relevance is caused by the

The work relevance is caused by the necessity to develop the technologies of anti-recessionary management in order to overcome the problems in managing the innovative enterprises during the system wide crisis concerned with a new stage of market economy development. Despite the fact that the great attention now is given to anti￾recessionary management, there is a number of pressing questions concerning forming of anti-recessionary potential of the innovative enterprises. In particular, the forming of anti-recessionary immunity, the problem of a choice of anti-recessionary strategy often appears underestimated which leads to necessity of prevention measures. The purpose of this article is to analyze anti-recessionary potential of the innovative enterprises on the basis of Russia’s and Germany’s experience. The research problems are: revealing of signals of the external and internal environment, determining of effective strategy for development and management of the innovative enterprise, describing of the mechanism of influence of an anti-recessionary spiral, determining the signs of forming the anti-recessionary immunity. To achieve the goal we used analysis and synthesis methods and also the abstract-logical method. As a result of the conducted research we offer and prove the criteria of dividing the innovative enterprises into inert and self-developed, we add the classification of crisis signals basing on the level of influence to the potential of the innovative enterprise development and offer the strategy of anti-recessionary immunity forming. The original contribution and practical significance are overcoming the basic problems of management in the innovative enterprises by choosing the strategy of management on the basis of the added classification of the external and internal environment signals