归化翻译策略以译语读者为中心，为了让他们更好理解原文。当原文语言文化与

Domesticating translation strategy to target readers as the center in order to allow them to better understand the text. When the original language and the target language culture are quite different, original language translator will be naturalized, abandoning the original text of "differences", seeks translation of "the same." Some scholars said that domestication translation is "within Translation" after an after digestion. On the basis of the original translator does not distort the basic information, often a certain creative translation. In order to allow the target language consumer brand in-depth public mind, many cosmetics brand advertising translation using domesticating translation. When using naturalized translation strategies advertising, often translated using the following methods:

Naturalization translation strategy is centered on the readers of the translation, so that they can better understand the original text. When there is a big difference between the original language culture and the translation, the translator will naturalize the original content, discard the "difference" in the original text, and strive for the "same" in the translation. Some scholars have said that naturalized translation is a kind of "intra-language translation" after digestion. Translators often make certain creative translations on the basis of not distorting the basic information of the original text. In order to enable the brand to penetrate the hearts of the target language consumers, many cosmetics brand advertising translation using naturalized translation. When using naturalized translation strategies to translate ads, the following translation methods are often used:

In order to make them understand the original text better, domestication translation strategy focuses on the target readers. When there are great differences between the original language and culture and the target language, the translator will domesticate the original content, abandon the "differences" in the original text, and strive for the "same" in the target language. Some scholars call domestication translation a kind of "intralingual translation" after digestion. On the basis of not distorting the basic information of the original text, translators often carry out some creative translation. In order to let the brand go deep into the hearts of the target language consumers, many cosmetics brand advertisements are translated by domestication. The following translation methods are often used when translating advertisements with domestication translation strategies:<br>