本课程面向各二级学院各专业方向本科学生，主要向大学生讲授有关言语交际基

This course is designed for the professional direction of each secondary college undergraduate students, mainly to teach students the basic theory of verbal communication, verbal communication focuses on commonly used in practice several important skills, complemented by a variety of ancient and modern in all walks of life in verbal communication case practice success or failure of analysis, aims to introduce a variety of communicative rhetoric relevant knowledge and information skills, emphasizing verbal communication skills in daily life and work and study in a major role, in order to establish verbal communication awareness of college students, training and improve students 'ability to utilize a variety of verbal communication skills, in order to improve students' communicative competence, flexible use of a variety of communication skills to deal with various scenarios and social communication in social situations, so as to enhance their overall quality.

This course is aimed at undergraduate students in all fields of the secondary colleges, mainly teaching college students the basic theory of speech communication, focusing on several important techniques commonly used in the practice of speech communication, supplemented by a rich variety of case studies of the success or failure of speech communication practice in all walks of life in ancient and modern industries. The aim is to introduce various relevant knowledge information in communication rhetoric skills, and emphasize the important role of speech communication skills in daily life and work and learning, with a view to establishing the awareness of speech communication among college students, training and improving students' ability to use various speech communication skills flexibly, so as to improve the communicative ability of college students in an all-round way. Flexible use of various communication skills to deal with the social communication situation and problems in the social communication situation, so as to improve their overall quality.

This course is aimed at the undergraduate students of all majors in the secondary colleges. It mainly teaches the basic theory of speech communication to the college students, focuses on several important skills commonly used in speech communication practice, and is supported by a rich and diverse case analysis of the success or failure of speech communication practice in all walks of life in ancient and modern times. It aims to introduce the relevant knowledge and letters of various communication skills It emphasizes the important role of speech communication skills in daily life, work and study, so as to build up college students' awareness of speech communication, train and improve their ability to use various speech communication skills flexibly, so as to improve their communication ability in an all-round way, and flexibly use various communication skills to deal with various communication situations and problems in social communication occasions, so as to improve their communication ability Own overall quality.<br>