This article analyzes the relationship between live streaming and word-of-mouth marketing, and proposes that word-of-mouth marketing is the core link of live streaming. The former is the embodiment of disintermediation of the latter.
This paper analyzes the relationship between live-streaming and word-of-mouth marketing, and puts forward word-of-mouth marketing as the core link of live-streaming with goods, the former is the embodiment of the latter de-intermediation.
This paper analyzes the relationship between live delivery and word-of-mouth marketing, and proposes that word-of-mouth marketing is the core link of live delivery, and the former is the embodiment of the latter's disintermediation.<br>