Social media I used to promote myself <br>After my attempt at Douyin, I decided to run my account on the platform of Xiaohongshu. <br>Xiaohongshu is a UGC social platform with women as the main user group. Being women, it is easier for me to understand what kind of content my audience likes, and then create content to cater to their preferences. <br>The user groups of Xiaohongshu are relatively young, concentrated in the age group of 18-30 years old. Young users maintain a high degree of curiosity and enthusiasm for fresh things, and have strong acceptance and cognitive abilities. <br>In addition to their variety shows , the younger groups are active actors on the UGC platform. They are willing to interact on social platforms, and are more likely to accept the opinions of KOL (Key Opinion Leader) to generate purchase intentions. If I conduct commercial marketing (product promotion) later, they will be my potential customer base, bringing me huge commercial benefits.
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