渠道结构研究的起源可以追溯到韦尔德。1954至1973年间,渠道结构理论的研究达到了一个高峰,是渠道理论最早的研究领域,对渠道理论产生了重大的英语翻译

渠道结构研究的起源可以追溯到韦尔德。1954至1973年间,渠道结构理

渠道结构研究的起源可以追溯到韦尔德。1954至1973年间,渠道结构理论的研究达到了一个高峰,是渠道理论最早的研究领域,对渠道理论产生了重大影响。从1916年到1934年,韦尔德、巴特尔、布瑞耶研究了渠道的效率,而康弗斯、胡基、奥德逊、麦克马蒙研究了渠道整合和渠道设计。以上对渠道结构的研究首先着眼于营销渠道的效率和效益。营销学者运用经济学理论分析了营销渠道的产生、结构演进和渠道设计。
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The origin of channel structure research can be traced back to Weld. From 1954 to 1973, the research on channel structure theory reached a peak, and it was the earliest research field of channel theory, which had a significant impact on channel theory. From 1916 to 1934, Weld, Battle, and Breyer studied channel efficiency, while Converse, Hookie, Odson, and McMamon studied channel integration and channel design. The above research on channel structure first focuses on the efficiency and effectiveness of marketing channels. Marketing scholars use economic theory to analyze the generation, structural evolution and channel design of marketing channels.
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结果 (英语) 2:[复制]
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The origins of the study of channel structure can be traced back to Weld. Between 1954 and 1973, the research of channel structure theory reached a peak, which was the earliest research field of channel theory, which had a great influence on channel theory. From 1916 to 1934, Weld, Bartel, and Breyer studied the efficiency of channels, while Converse, Hooky, Alderson, and McMamen studied channel integration and channel design. The above research on channel structure first focuses on the efficiency and effectiveness of marketing channels. Marketing scholars use economic theory to analyze the emergence, structural evolution and channel design of marketing channels.
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结果 (英语) 3:[复制]
复制成功!
The origin of channel structure research can be traced back to Wilder. From 1954 to 1973, the research of channel structure theory reached a peak, which is the earliest research field of channel theory and has a significant impact on channel theory. From 1916 to 1934, wilder, barter and Breyer studied the efficiency of channels, while convers, hucky, oderson and mcmamon studied channel integration and channel design. The above research on channel structure first focuses on the efficiency and efficiency of marketing channels. Marketing scholars use economic theory to analyze the generation, structure evolution and channel design of marketing channels.<br>
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