Yongjia culture had a great influence on the later formation of the spirit of culture and commerce. "Yongjia school" is a practical and effective ideological system formed in Yongjia area of Zhejiang Province in the Southern Song Dynasty. Its essence is to oppose empty talk, strive for practical results and promote justice and benefit at the same time. Yongjia school pays attention to the utilitarian thought and value pursuit of vigorously developing industry and commerce, effectively shapes and strengthens Wenzhou's folk psychology and regional cultural tradition, and has become an indispensable "genetic factor" in Wenzhou's economic and social development. At the same time, Yongjia culture has formed a unique Ouyue cultural spirit in Wenzhou, which also provides important ideological resources for the economic and social development of contemporary Wenzhou.