We went out to eat and found some restaurants will launch activities "free beer" and do business is hot it really make? The restaurant did know that the restaurant dishes in addition to money, the most profitable is the wine. Now send free beer, but also earn it? Then we have to analyze restaurant "Free beer" campaign is how to do, it is not to earn money. First, when the customer checkout, telling them, as long as spending $ 300, you can get top-300 yuan send 200 bottles of beer qualifying campaign. Second, give cash benefits arrived, 300 yuan recharge can later be brought into cash in the store. Third, the beer division twenty times while supplies last, first get 10 bottles of beer, beyond the need to pay for. Fourth, you must store drinking beer, drink endless can not take away. Market price of 8 yuan a bottle of beer, 200 bottles is equivalent to 1,600 yuan, it is equivalent to 300 yuan prepaid customers can not only consume 300 in the store, but also to get the value of 1,600 yuan beer. Finally, there are more than 500 customers to pay 300 dollars by the end received a total of 15 million in cash, which is the integration of a point cash flow. Market price of 8 yuan a bottle of beer, because a large amount of getting goods also three dollars per customer sent 10 bottles of beer, will cost $ 30, it is equivalent to the restaurant to spend 30 yuan cost, ask the customer into the store consumer once. But it sent ten bottles of beer, usually two or three people is difficult to finish, so basically to consumer customers are at least four people, basically a table consumption are more than 300 yuan. According to 50% of the food and beverage industry profit calculation, there is a consumption of 150 yuan gross profit, minus 30, that margin can be $ 120. Of course, we can not do that by pressing the above, such as consumer package, as long as the consumption of 98 yuan crayfish, plus a dollar you can change 10 bottles of beer. After all, many people point to drink two or three bottles of beer, if you buy packages sent 10 bottles of wine, drink endless kept the next time you drink. With wine storage to lock the customer, the customer repurchase rate is very high!Customers will think of the last time I did not drink and six bottles of wine in your shop, was the last drink, then told a few drinking buddies, drinking beer, they have a la carte ah, which in turn consume more than three, and presented more than a few beers, drink can not afford to continue to be placed, repeated cycles, afraid no customer yet?