房地产企业的产品是地产项目，各开发项目既有相似之处，也存在着许多不同，

The products of real estate enterprises are real estate projects. The development projects have similarities and many differences. The products are different. Compared with the products of ordinary industrial enterprises, the cost control is very different. Once the products of an industrial enterprise are put into production, the product is finalized, the product design is completed, and the sales channels are basically determined. Cost control is mainly concentrated on material procurement and production efficiency. However, the focus of real estate companies' cost control is always on the various links of project acquisition, design, production and sales. One project ends, and the next project repeats the entire development process. If there is a new product, it will be redesigned and sold, and each development stage has to be recycled again.

房地产企业的产品是地产项目，各开发项目既有相似之处，也存在着许多不同，产品各异，与普通工业企业的产品相比，成本控制有很大的不同。工业企业产品一旦投产，产品定型，产品设计结束，销售渠道也基本确定，成本控制主要集中在材料采购及提升生产效率上面。然而房地产企业的成本控制的重点则始终在项目取得、设计、生产及销售的各个环节，一个项目结束，下一个项目又重复一个完整开发的全过程。如果有新产品又将重新设计销售，各个开发阶段又要重新循环一次。

The products of real estate enterprises are real estate projects. Each development project has similarities, but also many differences. The products are different. Compared with the products of ordinary industrial enterprises, the cost control is very different. Once the products of industrial enterprises are put into production, the products are finalized, the product design is completed, and the sales channels are basically determined. The cost control is mainly focused on material procurement and improving production efficiency. However, the key point of cost control of real estate enterprises is always in every link of project acquisition, design, production and sales. One project ends and the next project repeats the whole development process. If there are new products that will be redesigned and sold, each development stage will be recycled again.<br>