With the rapid development of electronic commerce, its position in the market activities increasingly important, especially in the promotion of e-commerce, traditional trading patterns gradually transition to electronic payment transactions, but also by the love of the public. E-commerce not only enhance the efficiency of internal communication exchange, and can quickly achieve unity and coordination of the extended enterprise. In addition, according to user needs information can be e-business applications become more effective and convenient, thereby gathering, collation and analysis session to lay a solid foundation for enterprises to adjust product features, services and product development direction of the way. As we all know, marketing is through specific information dissemination, Communicate product information to customers, thereby allowing consumers to accept the selling process purchased. Of course, there are many classification of marketing, but with the development of the Internet, network marketing business gradually occupied the leading MLM. Especially in today's Internet age of rapid dissemination of information, the way people get information has undergone enormous changes, the establishment of a new marketing management through e-commerce is still the main platform for future marketing. Therefore, enterprises should firmly grasp the changes in the market benchmark, making internet marketing creative. The emergence of e-commerce, traditional business model has been unprecedented challenges, took turns attacking the face of e-commerce model, the traditional enterprise and adjust if no changes are made, it is bound to suffer eliminated. Therefore, the traditional enterprise sales should actively face the market changes, and then make the appropriate sound business decisions based on real-time customer information, in order to avoid the occurrence of corporate decision-making mistakes. In addition, enterprises should face the traditional quality of products and services, in line with the e-commerce service levels to meet customer's individual consumer demand