Brian C. Twiss (1979), innovation management is defined as a component of general management of an organization, which manages one or more innovation processes through its strategy and operational elements
Brian C. Twiss (1979), innovation management is defined as an integral part of the general management of an organization, which manages one or more innovation processes through its strategic and operational elements
Brian Twiss (1979), innovation management is defined as an integral part of the general management of an organization, which manages one or more innovation processes through its strategic and operational elements.