通過有關鴻福堂所推出的新產品戰略計劃商業理念後，這次的報告主要的目的是

通过有关鸿福堂所推出的新产品战略计划商业理念后，这次的报告主要的目的是着重在鸿福堂公司在未来的12个月内实施营销计划方面上(定位策略,营销目标,营销组合计划,预计营销费用,评估和控制)和提供不同的建议.

After passing the business concept of the new product strategic plan launched by hongfutang, the main purpose of this report is to focus on the implementation of marketing plan (positioning strategy, marketing objectives, marketing mix plan, estimated marketing expenses, evaluation and control) and provide different suggestions for hongfutang company in the next 12 months<br>

After passing the business concept of new product strategic plan introduced by Hongfutang, the main purpose of this report is to focus on the implementation of marketing plan (positioning strategy, marketing target, marketing mix plan, estimated marketing cost, evaluation and control) of Hongfutang Company in the next 12 months and to provide different suggestions.