With the progress of the times, the improvement of people's living standards, the increase of income and the change of ideas, tourism has increasingly become a necessity for people's lives; The continuous advancement of infrastructure construction and the continuous improvement of infrastructure such as airports, high-speed rail and highways provide convenient transportation support for the vigorous construction of special tourist lines, that is, the development of tourism industry. At the same time, the whole social consciousness pays attention to spiritual and cultural life, and the cultural living standard is constantly improving, which has given birth to the rapid development of the tourism market