From figure 4 / 1, we can clearly s

From figure 4 / 1, we can clearly see that the transformational performance of retail enterprises shows an alternate trend of decline and rise. Among them, the performance of the transition year has been greatly improved compared with the year before the transformation, but because the performance of the first year before the transformation is lower than that of the second year before the transition, so the performance of the first year of the transition has basically returned to the previous level. Compared with the previous two years, the improvement of performance is not obvious. Moreover, the performance of the first year after the transformation has also decreased significantly, but the performance of the second year after the transition has rebounded slightly, and the downward trend of performance has been alleviated to a certain extent. Combined with the difference analysis of Table 4 / 10, first of all, the difference of F1 / F-1 is negative, which indicates that the performance of the sample enterprises has not improved in one year after the transformation, but 54.55% of the enterprisesundefined performance has improved. Secondly, compared with the transition year, the performance of the transition year is better than that of the first two years, but the performance of the two years after the transformation is obviously not as good as that of the transition year. Thirdly, the difference of F _ 2 ≤ F _ 1 is positive, which indicates that the performance of the second year after the transition is better than that of the first year after the transition, and the positive ratio is 43.18%. Finally, although the performance of the second year after transformation is better than that of the first year after transformation, compared with the decline from the year of transition to the year after transformation, the increase is smaller, and the performance of 43.18% of the enterprises has been improved but the improvement is limited. Through the analysis of the performance results, we can draw the following conclusions: as a whole, the short-term performance of traditional retail enterprises has not been significantly improved after the transformation of e-commerce model, which has a negative impact on the overall performance of enterprises.