For customers who can make a lot of money, but cannot provide satisfactory goods or services to such customers through their existing resources and capabilities, the business can select such customers at the appropriate time in the future. Enterprises can easily meet the needs of customers, but customers can not bring high value to the enterprise, the enterprise has to do is not invest more resources, maintain the status quo or launch marketing activities, and such customers can be developed to bring high value to the enterprise customers. For those whose businesses are unable to meet demand and cannot bring high value to the business, they should not include them in the enterprise's customer base. Different types of customers need different services, enterprises need to distinguish customer value, reasonable and effective allocation of resources.
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