信息流广告起源于社交媒体，随着移动终端的发展而更为普及。通俗来讲，信息

Information flow advertising originated from social media and became more popular with the development of mobile terminals. Generally speaking, information flow advertising is to embed advertisements in the information browsed by users in a way of "moisturizing things and silently", and try to fit the user's browsing habits in form and content, compared with highlighting the effect of advertising. , Pay more attention to maintaining user experience and avoid users being "disturbed" by advertisements [[]]. In addition to the original form, TikTok information flow advertisements are often supplemented by smart recommendations. Through big data and artificial intelligence, users are divided from dimensions such as gender, age, interest, and region, so as to tailor exclusive information for each user. Streaming advertising is extremely valuable and personalized. In addition to advertisements for companies with advertising styles, Douyin information stream advertisements are more common in various products or brand short video content with strong advertising and marketing intentions released by brand official accounts or individual vendors.

Information stream advertising originated in social media and became more popular with the development of mobile terminals. In layman's terms, information flow advertising is to embed advertising in a "fine and silent" way into the information that users browse to, in the form and content as far as possible to match the user's browsing habits, and highlight the effect of advertising, more attention to maintain the user experience, to avoid users from advertising "disturbance" . In addition to the form of native, but also often with intelligent recommendations complement each other, through big data and artificial intelligence from the gender, age, interests, geography and other dimensions of the user division, and then tailor-made for each user's exclusive information flow advertising, very valuable and personalized. In addition to advertising-style business ads, it is more common for companies to advertise, and are more common for products or brand short video content published by brand official accounts or individual vendors with strong advertising marketing intent.

Information flow advertising originated from social media and becomes more popular with the development of mobile terminals. Generally speaking, information flow advertisement is to embed the advertisement into the information users browse in a way of "moistening things silently", and try to fit the users' browsing habits in form and content. Compared with highlighting the advertising effect, it pays more attention to maintaining the user experience and avoiding users from being "disturbed" by the advertisement. In addition to tiktok, advertising is often complementary to intelligent recommendation. It divides users into large data and artificial intelligence from gender, age, interest and geographical dimensions, and then tailor exclusive advertising to users, which is highly priced and personalized. Tiktok information flow advertising is not only advertised by advertising companies, but also more often seen by brand official accounts or individual traders, with short advertising content or short video content.<br>