As an integral part of modern social organism, existing culture has considerable social functions. In the traditional rural society, the rural cultural lifestyle and standards from generation to generation educate and shape the individual rural members. Traditional culture, such as rituals and customs, township rules and folk customs, clan organizations, is the endogenous culture of rural society, which secretly regulates people's behavior. At the same time, rural traditional culture can unify the thoughts and behaviors of rural communities and form a specific collective psychology, so as to protect the stability of rural social life.