Nowadays advertisements are found everywhere. They smile to us from the television screen, or shout to us from the radio loudspeakers, wave invitingly to us from every page of the newspaper and magazine, pluck at our sleeves on the bus and escalator, signal to us from roadside billboards all day and flash messages to us in coloured light all night.
Advertisements fill almost every minute of a day. You will be waked up by the ad. songs from outside in the early morning. The newspapers you pick up after lunch are full of ads, from clothes, cosmetics to Coca Cola, virtually anything that can be purchased. The films shown on TV in the evening are often interrupted by commercials.
No one can avoid being influenced by ads. Is it possible for us to sit indifferent to a certain beautiful, convenient, versatile vacuum cleaner shown on TV when you are considering to buy one? Is it possible for us not to be attracted to a certain heating device, which claims its wonderful effect of curing chronic diseases and even of helping toward one’s longevity?
As a matter of fact, advertisement has become one of the most authoritative voice speaking to us today: it dominates our lives.