DATA ANALYSIS Qualitative data analysis ideally occurs concurrently with data collection so that investigators can generate an emerging understanding about research questions, which in turn informs both the sampling and the questions being asked. This iterative process of data collection and analysis eventually leads to a point in the data collection where no new categories or themes emerge. This is referred to as saturation, signalling that data collection is complete. Due to space limitations we are only able to introduce the broad categories of approaches used for analysis and would recommend that readers refer to texts describing qualitative data analysis such as Denzin and Lincoln, Creswell, Crabtree and Miller, Miles and Huberman and Silverman.