Because the current market product quality is uneven, customers are more loyal to the choice of trusted brand products, good brand image can increase consumer trust in products, is conducive to the overall image of the company's brand creation. The perfection of the good image of ST Jingui brand is a step-by-step process. To enhance the quality of their own products to build consumer trust in products, through the characteristics of advertising to enhance the brand in the consumer population' impression. At the same time, to provide consumers with a good and intimate service to get consumers to brand loyalty. Brand good image once established, through continuous operation and improvement.
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